面對AI時代來臨,商務情報、社群網站、電子郵件……全球資訊量暴增,唯有能掌握資訊,才可以在商戰中勝出。因此,不管大企業還是小公司,不論主管還是員工,都得學會商用軟體應用與設計技巧,來活用大數據與資料,才能成為「數據智慧型」的公司和人才

本課程將以Excel軟體為操作學習平台,逐步解說Excel的基礎知識、商務分析技巧、圖表製作訣竅、重要函數公式,以職場案例為導向實戰演練如何解決問題。

Facing the advent of the AI era, business intelligence, social networking sites, e-mails, etc. have seen a surge in global information. Only by managing information can we win in the commercial battle. Therefore, no matter large or small business, a supervisor or an employee, they must learn commercial software application and design skills to make use of big data in order to become a "data intelligence" company and talent

This course will use the Excel software as the learning platform, and incrementally explain the basic knowledge of Excel, business analysis skills, chart making know-how, and important function formulas. Also, we will use work-case-oriented exercises to train students how to solve practical problems.
隨著科技成熟進步,行動應用已然成為當今各項商務科技之發展趨勢。本課程將透過帶領學生思考數位經濟的本質及其所沿生的創新商務模式,並進一步地結合行動科技、物聯網、大數據、人工智慧、金融科技等各種新興科技,探索當今行動商務之發展趨勢與未來發展。課程將透過講述、個案探討、小組討論、工作坊之形式,協助學生在修課過程中,能增進學生對於數位經濟之本質、相關理論以及實務應用,俾能在行動科技普及的未來,深化其對於商務管理之知識以及其與行動科技之應用,做為未來各項發展之基礎。

With the advance of technology, Mobile applications have been a significant trend in the development of commercial technology. This introductory course is to introduce the essence of the digital economy as well as the innovative business models based on mobile technology. This course also introduces emerging technologies, such as Internet of Things, Big data, Artificial Intelligence, Fintech, etc. Lecture, case studies, group discussions, and workshop are to be employed in this course in order to foster students' understanding of the digital economy and relevant theories and applications. This introductory course seeks to facilitate students' preparation for the mobile future by strengthening students' knowledge of business management and mobile applications.